WHY WEBSITES ARE IMPORTANT FOR BUSINESS SUCCESS

Why websites are important for business success

Why websites are important for business success

Blog Article

What is a link building?


Link BuildingOr building a link is the process of getting hyperlinks from other websites to your site. Hyperlink (or commonly called a link) is a way for users to navigate between pages on the internet. The search engine also uses it to crawl the web as a whole. Link building is one important aspect inSEO strategy.

Search engines like Google use links to:

  • Find a new pagefor indexing.

  • Determine how wellA page should be ranked in the search results.


The link from other sites is considered as a 'sound' or 'endorsement' which states that your content has value and relevant. However, not all links were created the same. High quality links come from authoritative and relevant sites. While the link from the SPAM source can harm your SEO.

Building Good Quality Links (Link Building)


Building a high quality link means getting a link that:

  • Derived from authoritative and trusted sites.

  • Relevant to your topic or industry.

  • Not from a manipulative link or link scheme.

  • Provide value to users (for example as a reference content).


Google explicitly prohibits manipulative link building techniques, such as buying a link, using automatic software, or charging a massive link. Practice like this can be subject to penalties through algorithms suchGoogle Penguin.
Main Principle of Link Building:Build connection, not manipulation.

Strategy for building good quality links proven effective


The following is a link building strategy that has been proven effective and safe for the long term:

1. Guest quality posts


Writing articles as guests on blogs or other relevant sites. This is the best way to reach a new audience and get a link from an authoritative domain.

  • Method:Contact the blog owner or website with pitch articles that are relevant and useful for their audience.

  • Tips:Write the original content, avoid excessive promotion, and make sure the link you enter is natural and relevant.

  • Contoh tools: Ninja Outreach,BuzzSumo.


2. Skyscraper Technique


This technique was created by Brian Dean from Backlinko. You are looking for high-performance content, then make a better version and promote it to the sites that link to the original content.

  • Steps:

    1. Look for popular content on your niche.

    2. Create a more complete version, more up-to-date, and more interesting.

    3. Contact a site that has been linked to old content and offers your content as an alternative.



  • Reference: Backlinko – Skyscraper Technique


3. Broken Link Building


This strategy is looking for a damaged link (dead link) on other sites, then offers your content as a relevant substitute.

  • Ways of working:Use a browser extension such as checks my links or tools such asAhrefs Broken Link Checker.

  • Tips:Polite and directly to the point in your email outreach. Show how broken links interfere with user experience and offer solutions from you.


4. Infographic and visual content


Visual content tends to get more backlinks because it is easy to share and consume.

  • Step:Make infographics that are informative and relevant to your niche, then send it to visual sharing sites likeVisual.ly.

  • Bonus:Include the embed code under the infographic so that people can linked it back to your site.


5. Quality Business Directory


Enter your website into a trusted local business directory and niche.

6. Link Reclamation


Find Mention your brand that has not been given a link, then contact the site owner to add a link to your website.

  • Tool:Google Alerts, BrandMentions, Ahrefs Alerts.


7. Interview and Podcast


Being a guest in a podcast or other online media can provide backlinks from show notes or supporting articles.

Closing


Building high quality links is not an instant job. It takes strategies, consistency, and in -depth understanding of SEO. Avoid schemes or shortcuts that can have a long -term bad impact.

By following this guide, you not only get a safe and strong link for SEO, but also build your online reputation and authority as a professional in your field.

Want to know more about the SEO strategy and link building that I apply to clients? Visit me atMultibisnisindoOr contact me directly.

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